Marketing
Understand customers, analyze markets, build brands, and create strategies that generate value. Marketing students develop creative, analytical, digital, communication, and research skills that apply across industries.
Willie A. Deese College of Business and Economics
Department of Marketing and Supply Chain Management
Build What Moves Business Forward
Marketing creates demand, builds relationships, and connects organizations with the people they serve. Supply chain management transforms ideas into products and services and delivers them where they are needed. At North Carolina A&T, you can develop the analytical, technological, communication, and leadership skills to succeed across both sides of modern business.
Explore undergraduate programs in Marketing, Marketing with a Professional Sales Concentration, and Supply Chain Management in the Willie A. Deese College of Business and Economics.
Find Your Program
Professional Sales
Build relationships, communicate value, negotiate effectively, and prepare for customer-facing leadership roles. Students develop these abilities through applied exercises, presentations, employer engagement, and business coursework.
Supply Chain Management
Learn how organizations plan, source, produce, transport, analyze, and improve the flow of goods and services. Students develop skills in analytics, planning, sourcing, logistics, operations, technology, and problem-solving.
Learn By Doing
Put Your Learning into Practice
Students strengthen classroom learning through internships, employer projects, case competitions, professional organizations, executive speakers, research, and career development experiences.
These opportunities help students apply academic knowledge, develop professional confidence, and better understand the expectations of modern organizations.
Develop Skills Employers Value
Understand Markets
- Data analysis and visualization
- Market and customer research
- Digital marketing
Drive Business Results
- Professional selling and negotiation
- Forecasting and planning
- Sourcing and procurement
Lead Modern Supply Chains
- Logistics and transportation
- Communication and leadership
- Responsible use of AI and emerging technology
