George W Stone

Bio

B.S. West Point (USMA) 1978 MSBA Boston University 1982 Ph.D. University of Mississippi 1995

Research Interests

Ecological Issues in Marketing; Sports Marketing; International Marketing; Marketing Education; Political Advertising; and other areas such as Gun Marketing and Brand Loyalty issues.

Recent Publications

• George Stone, Roland Leak, Gokhan Karahan (2024). (An Exploratory Investigation of the Factors Influencing Consumer Opinions of Fracking: As Usual, It has something to do with Politics!). Oil, Gas & Energy Quarterly.
• George Stone (2017). (“Media Influence on Opinion about Man-Made Global Warming as Moderated by Individual Ecological Orientation and Personal Experience.” ). (2) 5, Atlantic Marketing Journal.
• Omar Woodham, George Stone, Kathryn Cort, Michael Jones (2016). (An Exploratory Comparison of Private and HBCU Marketing Student Study Abroad Program (SAP) Participation Intentions). In Walter Kendall, (3) 5, pp. 35-57. Atlantic Marketing Journal .
• Roland Leak, Omar Woodham, George Stone (2015). (Felt discrimination increases offensiveness of stereotyped out-group depictions). (1) 32, pp. 26-33. Journal of Consumer Marketing.
• George Stone, Linda Coley, Roland Leak (2014). (Towards a Global Consumer “Eco-orientation” Model: A Cross-national Perspective). (4) 26, pp. 311-328. Journal of International Consumer Marketing.
• George Stone, Jeffrey Blodgett, Japhet Nkonge, Kathryn Cort (2013). (The Moderating Influence of Political Involvement on Voters’ Attitudes toward Attack Ads). (1) 21, pp. 91–102. The Journal of Marketing Theory and Practice.
• George Stone, Kathryn Cort, Japhet Nkonge (2012). (An Exploratory Model of the Antecedent Factors Contributing to Fan Support/Attendance at HBCU Basketball Games). (1) 1, pp. 2. Atlantic Marketing Journal.