Willie A. Deese College of Business and Economics

Acceptance and Adoption of Shared Autonomous Shuttles for Vulnerable Road Users: A Readiness Study

Abstract

Worldwide almost 3700 people are killed daily in traffic accidents. More new cars are now being equipped with automated vehicle technology to help reduce the number of driving-related injuries and deaths. Most automation in automobiles today is implemented to eliminate human errors caused by driver distraction, fatigue, speeding, and inexperience. To fully realize the benefits and optimize the utilization of automated vehicles, people must trust their ability to provide safe, efficient, and effective transportation. This project will study factors that impact the acceptance and adoption of shared autonomous shuttles by vulnerable road users.

CATM Research Affiliate:
Maranda McBride (NC A&T)